Once upon a time, there was a girl who spent her days scouring the globe to put together splendid outfits for equally splendid people. People from all walks of life, including some of the world's most beautiful and famous stars, would ask the girl to choose lovely garments, shoes, bags and accessories so they could continue looking so lovely.
She liked making people look so nice but was frustrated by the limited amount she could help and wondered how she could pass her knowledge and aesthetic to many more. Years later, after travelling all over the world, she had a dream.
In the dream there was a place containing the most exquisite clothes, accessories and objects from around the globe. Some were new, some were old but all were beautiful. The windows and walls of the place were adorned with works of art from talented artisans and crafts people and the place was a joy to visit with lots of launches and events happening regularly. When she woke up, she set about bringing the dream to life...